Career Advice From a Giant Entrepreneur
Jeffrey Taylor, Founder and CEO of Monster.com and Eons.com, Delivers Powerful Message to Kean University’s Class of 2008
Listen to Taylor’s commencement speech at www.kean.edu. Click the "KUTV" button at the bottom of the page, then click “Video Vault” to the left, scroll down to “Commencement Speeches and Performances,” and click “Jeff Taylor.”
As the founder of Monster.com, Taylor forever changed the way the world
networks and builds careers. Recognized as an innovator and visionary
in both Internet and career industries, Taylor reinvented the way the
world looks for employment. His “monster idea,” conceived at the dawn
of the World Wide Web, quickly became one of the first dot-com
companies (454th registered domain on the Web) and has grown into the
world’s leading online career site. Today, the Monster global network
consists of 22 local content and language sites in 20 countries and
serves 20 million visitors monthly.
A brief interview
with Taylor before
the ceremony cultivated inspirational advice for moving ahead in the job
market:
Q: What qualities about you have contributed to
your success?
A: Our Monster mascot’s
name is Trumposaurus. He has big eyes
and a trumpet, and he is meant to trumpet the success of you as a job
seeker. That is me, in a crazy way, or at
least it has been accused of being me.
The Monster.com experience is all about the job seeker. We started out with the message, “There’s a
better job out there,” and then we went to “Never settle.” We promoted the idea that success is half
about a better job, and half about a better life. Now the message is, “Today’s the day. Get out
there and get that job. Really push
yourself.” Monster.com has a famous
commercial where a character says, “When I grow up, I want to file all
day. I want to claw my way up to middle
management. I want to be replaced on a
whim.” Of course people do not want
that. That commercial set the stage for
an emotion that is universal across job seekers not only in the United States
but in all 36 countries in which we are located.
Q: Your success might have started as a dream
for you, and now you are a much sought after commencement speaker and someone
who inspires many people; how did that happen, and how do you feel about being
here?
A: Life evolves. I did have a dream. My dream was a big idea, a monster idea. I was going to build a bulletin board system
(or a BBS), so my idea was originally the Monster Board. The World Wide Web was invented while I was
trying to build that BBS in 1994, and I had an opportunity to create
Monster.com. I knew about job hunting in
the New England area because I grew up in Boston. And then I soon experienced job hunting
around the world. This story – that job
seekers need a challenge, that their goals are out there and they just have to
keep pushing themselves – that is me too.
I did not start out knowing that I was going to build a world class
brand and a company with over a billion dollars a year in revenue. I did not foresee that 9 out of 10 working
adults in this country would know the Monster.com brand top-of-mind. That is something that happened over the past
12 to 13 years.
Q: How do recent graduates stay relevant in the
job market?
A: I have two messages
for the graduates today. One is about
learning and the other is about friendships.
My main message about learning is that when you are nervous, you are in
danger of learning something. So, put
yourself in a situation where you are nervous or uncomfortable. I was nervous as I created this company,
nervous when we went public, and that was an opportunity for me. Being nervous means that you are taking risks
and creating momentum in your lives. And
about friendships, friendships become your network, and your network is very
important. You always need to nurture
that network. Among many benefits, use
your connections to get out there in the summer after graduation before those
new job seekers who wait until September or later.